
Viveik Vivekananthan
Founder/CEO
Founder/CEO of Bitsimple.ca — empowering Canadians to buy and manage Bitcoin easily, securely, and transparently.
About Viveik Vivekananthan
Viveik Vivekananthan is the Founder and CEO of Bitsimple.ca, a Toronto-based Bitcoin platform that provides a white-glove experience for Canadians to buy, hold, and manage Bitcoin securely. Built on principles of trust, education, and transparency, BitSimple helps individuals and businesses integrate Bitcoin into their financial strategies with confidence.
A seasoned technology entrepreneur and former Apple engineer, Viveik has spent his career at the intersection of software, fintech, and blockchain. He previously founded Swing Finance, a cross-chain liquidity platform backed by global investors, and Sentient Labs AI, an AI company helping organizations deploy intelligent automation across industries.
Viveik’s leadership philosophy blends technical depth with a long-term vision for financial sovereignty. Through BitSimple, he aims to make Bitcoin accessible to all Canadians — from first-time investors to institutional clients — with a focus on education, security, and regulatory compliance.
Focus areas:
Bitcoin custody and treasury solutions
Compliance and regulatory innovation in fintech
Financial literacy and digital asset adoption
Building secure, user-friendly fintech platforms



